PODCAST: Episode 28 – How to Make Your Business Viable Without a Lot of Money


Getting a business up and running isn’t an easy task. If it were, everyone would do it, right?

It takes a lot of blood, sweat, tears, time, energy, sacrifice, and focus to do it effectively. And even if you maximize all of those attributes, there is still one thing most entrepreneurs don’t have when they get started: Money.

Despite that, there are several ways you can get the ball rolling and move your business forward with little to no money. In Episode 28 of The Business Equation Podcast, host Nick Bogacz will break down some effective, inexpensive solutions at your disposal…no matter what business you’re launching, how much money you have, or at what point in the startup phase you find yourself.

Nick started his pizza business with very little money to invest in marketing, but managed to use the strategies he covers in this episode to grow his business to five profitable locations with a sixth currently in planning.

In this episode, Nick covers several cost-efficient methods to grow your business in those early, lean times, including social media, community marketing, networking groups, donating your product, service, or time, cross promotion, tapping your family and friends, and several more. Many of these methods may seem “old school,” but they’ve stood the test of time and will help you get to the next level in the expansion of your enterprise.


Nick is also a published author! Click here to check out his book, The Pizza Equation: Slicing Up How to Run a Successful Pizza Enterprise.

MUSIC CREDIT: Theme music for The Business Equation Podcast – Never Forget by Gareth Johnson & Chris Bussey, via www.audionetwork.com


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