Building an authority brand in today’s business climate is truly the path to take. In doing so, you build a solid foundation that will allow you to stay relevant even if the tools that helped you build your brand disappear without warning. Additionally, building an authority brand can help you create a freedom lifestyle, a way of life that will leave you unshackled by the preconditioning many of us have had drilled into our minds from a very young age.
In Episode 74 of The Business Equation Podcast, Nick Bogacz is joined by Curt Mercadante, a successful entrepreneur who coaches and mentors other entrepreneurs with a focus on building authority brands and carving out a freedom lifestyle. You’ll learn Curt’s story of shutting down a seven-figure PR and Advertising agency overnight and transferring his skills and abilities to the work he does today…all of which is performed as he, his wife, and four kids travel to various parts of the country whenever they desire.
Curt helps businesses and entrepreneurs increase their authority brand exposure to the right clients so they can make more money. For 25 years, he has counseled small businesses and entrepreneurs, as well as some of the largest corporations and associations in the country.
Curt is a Gallup-Certified Strengths Trainer, host of the Freedom Mindset Radio podcast, and author of the bestselling book, “Five Pillars of the Freedom Lifestyle.”
To connect with Curt, text YOUTHORITY to 55678 to gain access to some of his courses, text or call him at 843-300-5075, and check out his website merc.enterprises.
Nick is a published author! Click here to check out his book, The Pizza Equation: Slicing Up How to Run a Successful Pizza Enterprise.
MUSIC CREDIT: Theme music for The Business Equation Podcast – Never Forget by Gareth Johnson & Chris Bussey, via www.audionetwork.com
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