EPISODE SUMMARY Pinpointing your ideal customer can be game changing. It will help determine your marketing strategies, how you want to build advertising campaigns, and give everyone in your organization a clear idea of who you’re serving. To do this effectively, developing a customer avatar is a worthwhile exercise that […]
Monthly Archives: November 2020
EPISODE SUMMARY Today’s episode of The Business Equation Podcast takes us inside the mind of George Bryant, a brilliant and successful entrepreneur who got his start without even realizing what exactly he was starting. After serving in the Marine Corps, George was released from duty and needed to find a […]
EPISODE SUMMARY Too often, business owners pay themselves last as they grind, push, battle, and pull out all the stops to get their enterprise off the ground. All of us have been predisposed to look at the bottom line, then draw a salary. And if there’s nothing to take, those […]
EPISODE SUMMARY Mindset may not be the first thing you think about when it comes to the world of investments and trading. But, if you’ve listened to past episodes of The Business Equation, you know mindset is critical in all endeavors of life, personal and professional. It literally makes or […]
EPISODE SUMMARY Burnout. That dreaded ‘B’ word that none of us want to encounter. It can stop progress in its tracks and tear results apart at the seam without blinking an eye. Fortunately, there are ways to avoid burnout. And today, you will discover how from one of the best […]